Academy
SocialMediaGroei Academy
Free knowledge for business owners who want to take social media seriously: articles now, with webinars, guides and benchmarks in preparation.

In preparation
What is coming
These parts are not available yet. Leave your details below and we will let you know as soon as the first one is ready.
- Webinar · soon
Webinar: outsourcing social media without losing control
How to keep approval, house style and results in your own hands while a team does the work.
- Download · soon
Guide: a content calendar for service businesses
A monthly calendar to fill in, with four content pillars and examples per sector.
- Research · soon
Social Media Benchmark for Dutch SMEs
An annual analysis of Dutch business accounts: frequency, formats and engagement per sector.
Would you like to hear from us?
We send one message as soon as a webinar, guide or benchmark is ready. No weekly newsletter and no sales emails.
Available now
Start with the knowledge base
Social mediaWhat does social media management cost?
In the Netherlands, social media management usually costs between € 349 and € 899 per month, depending on the number of platforms, the amount of content and whether advertising management is included.
5 min readRead
Social mediaWhat does outsourcing social media cost?
In practice, outsourcing social media completely costs between € 349 and € 899 per month, plus a one-off onboarding fee of € 199, and saves you several hours a week on a structural basis.
5 min readRead
InstagramHow often should a business post on Instagram?
For most Dutch businesses, 3 to 5 posts a week on Instagram, supplemented with stories, is a realistic rhythm you can keep up and that delivers results.
5 min readRead
Social mediaSocial media: do it yourself or outsource?
Doing it yourself mainly costs time, outsourcing costs a fixed monthly amount from € 349: the right choice depends on the time you have, your ambition and what an hour of your time is worth.
5 min readRead
Social mediaWhat does a social media manager cost?
A social media manager on the payroll quickly costs € 2,500 to € 4,000 gross per month, a freelancer € 30 to € 70 an hour; outsourcing to an agency starts at € 349 per month.
5 min readRead
Social mediaThe best social media for SMEs
There is no universally best platform: for local and consumer-facing SMEs Instagram or Facebook usually works best, for B2B service providers it is LinkedIn.
6 min readRead
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