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SocialMediaGroei.nl

Who we work for

Social media for accountancy firms

Entrepreneurs look for an accountant who thinks along, not one who only adds up. We turn your knowledge into content that arrives exactly on time: around tax returns, annual accounts and the questions entrepreneurs really have.

Zakelijke adviseurs in gesprek aan een vergadertafel.

Sound familiar?

This is what we often hear

  • Your firm is strong on substance, but that is hardly visible online to potential clients.

  • Important deadlines such as VAT returns and annual accounts are not brought to clients' attention proactively.

  • Content feels too dry or too general, while entrepreneurs are looking for concrete, practical answers.

  • There is no time to post consistently alongside the busy administrative periods.

Our approach

What we do for you in practice

  1. 01

    Sharing knowledge on LinkedIn

    We build content around your expertise: explanations of tax developments, frequently asked questions from entrepreneurs and practical tips, suited to a professional audience.

  2. 02

    A content calendar built on the tax calendar

    Filing periods, deadlines for the annual accounts and VAT moments set the rhythm of the calendar, so clients and prospects are reminded and informed in time.

  3. 03

    Answering entrepreneurs' questions

    Recurring questions from clients are turned into short, practical content, so future clients recognise themselves in the answer straight away.

  4. 04

    Conveying trust and accuracy

    Tone and visuals are matched to precision and reliability: no exaggeration, but clear content backed up by facts.

  5. 05

    Profile optimisation

    The company page and the partners' profiles are set up for credibility, with clear specialisations and an obvious route to getting in touch.

  6. 06

    Monthly report and adjustments

    Every month you see which subjects connect best with your audience, with advice for the content calendar of the next period.

Expertise

What works in this sector

  • Cancel monthly after 3 months
  • A dedicated contact
  • You approve all content first
  • You stay the owner of your accounts
  • Transparent reporting in your portal
  • No hidden advertising costs

For accountancy firms, bookkeeping offices and tax advisers, the tax calendar is the backbone of good content planning. Around income tax returns in spring, the deadlines for annual accounts and the recurring VAT moments there is a natural reason to inform and remind entrepreneurs. Content that appears just before a deadline, with a concrete action or tip, is picked up better than a general reminder afterwards.

In this sector, sharing knowledge works better than sales-driven content. Entrepreneurs are looking for answers to concrete questions: what changes in the tax rules this year, how does a specific deduction work, or exactly when a return has to be filed. By answering that kind of question consistently in plain language, a firm positions itself as a knowledge partner instead of only an administrator.

Trust and accuracy are inseparable in this sector. A post with a factual error about a tax rule weighs more heavily than in most other sectors, because clients go precisely on precision when choosing an accountant or adviser. That is why content is always checked with your firm for substance before it is published.

Direct answers to your questions

What does social media for accountancy firms cost?
Social media for accountancy firms starts at € 349 per month (Zichtbaar, up to 2 platforms, 8 content items) or € 599 per month (Groei, up to 3 platforms, 12 content items). For firms with several offices or partners there is Impact from € 899 per month. Prices exclude Dutch VAT.
What does a social media agency do for accountancy firms?
For an accountancy firm, a social media agency builds knowledge-sharing content around the tax calendar, answers frequently asked questions from entrepreneurs in accessible language, manages the profiles and reports monthly on reach and interaction.
What is included?
A content calendar matched to tax deadlines, copywriting, a substantive check with you beforehand, publishing, profile optimisation, a monthly report and a dedicated account manager. Advertising management is a separate service, apart from your subscription.
Which businesses is this suitable for?
For accountancy firms, bookkeeping offices and tax advisers who want to reach entrepreneurs with reliable, timely knowledge and want to stand out from firms that only carry out the work.
When can you expect results?
Within the first month the profile and content rhythm are in place, matched to the tax calendar. Reach and interaction usually grow visibly after 2 to 3 months, with peaks around filing periods.
Which KPIs do you measure?
Reach and impressions on LinkedIn and the other channels, engagement rate, follower growth, profile visits and, where relevant, enquiries. It is all set out clearly in your client portal.

Example content

This is what your content could look like

Concepts for illustration. We only show real client content with permission.

  • LinkedInPost

    A short reminder of an approaching VAT deadline with the most important actions listed.

    Concept for illustration
  • LinkedInCarousel

    Five questions entrepreneurs often ask about the annual accounts this year, answered briefly.

    Concept for illustration
  • InstagramPost

    An introduction to a partner or adviser at the firm and their specialisation.

    Concept for illustration

Packages

Packages that fit

All prices are per month and exclude Dutch VAT. You pay the advertising budget directly to the platform.

  • Most chosen

    Groei

    More channels, more video and active growth alongside your business.

    Normally € 599

    € 499per month

    excl. VAT · € 603,79 incl. VAT · onboarding free right now

    Platforms
    Up to 3
    Content items
    12 per month
    Reels
    2 per month
    Choose Groei

    Minimum of 3 months, then cancel monthly

  • Zichtbaar

    Stay professionally visible, without it costing you time.

    Normally € 349

    € 299per month

    excl. VAT · € 361,79 incl. VAT · onboarding free right now

    Platforms
    Up to 2
    Content items
    8 per month
    Reels
    1 per month
    Start with Zichtbaar

    Minimum of 3 months, then cancel monthly

  • Impact

    Social media as a serious channel for acquisition and branding.

    Normally € 899

    € 749per month

    excl. VAT · € 906,29 incl. VAT · onboarding free right now

    Platforms
    Up to 4
    Content items
    16 per month
    Reels
    4 per month
    Choose Impact

    Minimum of 3 months, then cancel monthly

Frequently asked questions

Questions about accountancy firms

Do you check tax content with us for substance?
Yes, every substantive post is checked by your firm for accuracy before it is published.
Can you plan content around our peak periods?
Yes, we build the calendar around the tax calendar, so busy periods such as income tax filing do not come at the cost of visibility.
Do you also work for bookkeeping offices and tax advisers?
Yes, the approach works for accountancy firms, bookkeeping offices and tax advisers, with content matched to the specific services of your firm.
Can several partners or advisers become visible on social media?
Yes, we can set up content and profiles per partner or adviser, so every specialisation within the firm comes across recognisably.
Is LinkedIn compulsory or can you use other channels too?
LinkedIn is usually the centre of gravity because of its professional audience, but Facebook and Instagram can be used alongside it, for example for local visibility.

A different question? Call or email us, you get one fixed contact person.

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